Archive for: business

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How Digital Consultants Help Businesses Reach More Customers

There’s no reason not to get on social media nowadays. Almost everyone is on it, which means you can use it to make your brand known to many. The challenge of getting on social media is that everyone is now watching your every move, especially if you’re a brand or a business. Build A Digital […]

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Primary Intent and Search Engine Optimisation — What You Need to Know

Gone are the days when search engine optimisation (SEO) was all about using the right keywords and doing decent web design. With Google updating its search algorithms and heavily relying on machine learning, it is time to shift your SEO strategy and start focusing on search user intent. When looking for a search engine optimisation […]

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Digital Marketing: An Effective Tool for Startups and Growing Businesses

For startup and growing companies, brand awareness and lead generation are very crucial. In fact, these are considered the “lifeline” for every business. Digital marketing has become an effective tool in promoting products and services. One of the challenges for most startup or growing companies is how to maximize their online marketing campaigns on a […]

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Modern Ways to Boost Your Marketing Efforts

Marketing requires all parts of your strategy to work well together to bring about company success. You may be focusing on SEO like any other business, but your SEO can only work so much for you unless you optimise your website as well. To boost your SEO and your marketing efforts, you should consider making […]

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Why Your Small to Medium Business Needs Digital Marketing

Digital marketing is the term used for all marketing efforts that happen online. Businesses are using all forms of media to the fullest. All social media, search engines, email, and websites are ways you can connect with customers, partners, and even influencers. Recent studies reveal that people are now spending most of their time online, […]

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3 Benefits of Digital Advertising to Your Marketing Efforts

Businesses must be fully aware of the power of advertising to brand success. Thanks to digital advertising, also known as online advertising, it’s easier for your products and services to reach a global market. Voodoo Creative, an Australian-based marketing agency, relies on digital technologies to develop strategies and deliver solutions that effectively connect businesses with […]

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Oil & Gas Industry: 4 Fundamentals of Marketing That Business Owners Must Know

To become successful in any type of business, you must put in a lot of hard work. It doesn’t matter whether you enjoy the task or not—though it would be better if you always do, you simply must do it. Many veteran entrepreneurs know that a day should never pass without devoting sufficient time to […]

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On a Small Budget: Top 3 Business Ideas to Get You Started

Small businesses and startups have their work cut out for them. For one, no matter which industry they’re in, there’s bound to be a host of larger and more powerful companies to compete with. As if keeping the business afloat isn’t challenging enough, there’s also the cost of marketing to consider. Many small businesses only […]

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3 Effective Ways You Can Promote Your Business

In today’s competitive Australian market, making one’s products or services get noticed — much less rise above the rest — can be a daunting task. If you’re an aspiring entrepreneur, don’t get discouraged by this, though, as there are many effective ways to promote a business. Below are some of them. Have confidence in traditional […]

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Why Online Marketing is Vital to the Hotel Business

Marketing your hotel is necessary if you want to book more guests. When it comes to online marketing, the goal for any business is to attract customers and make sure to offer your services and make them accessible to a larger audience. To achieve this, a strong marketing action plan is necessary. You will also […]