Author Archives: Digital Media Buzz

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How Digital Consultants Help Businesses Reach More Customers

There’s no reason not to get on social media nowadays. Almost everyone is on it, which means you can use it to make your brand known to many. The challenge of getting on social media is that everyone is now watching your every move, especially if you’re a brand or a business. Build A Digital […]

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Tourism Marketing: Creative Ways to Boost Your Destination Online

When doing digital marketing for your destination, it is essential to have a profound plan. Engaging the services of an online marketing company is one way of increasing your chances of carrying out an effective campaign. You get specialised services that offer industry-specific solutions. They will implement a plan so you can monitor your goals […]

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Content is King! How Content Affects Digital Marketing

Digital marketing is making it possible for many businesses and entrepreneurs to succeed. Businesses have jumped on the digital social media bandwagon: Facebook, Twitter, and Instagram has made it possible for everyone to market any product. Indeed, online content has now become an instrument of business. Many businesses now use their websites to communicate to […]

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Primary Intent and Search Engine Optimisation — What You Need to Know

Gone are the days when search engine optimisation (SEO) was all about using the right keywords and doing decent web design. With Google updating its search algorithms and heavily relying on machine learning, it is time to shift your SEO strategy and start focusing on search user intent. When looking for a search engine optimisation […]

Four Business Services You Can Easily Outsource

Outsourcing is a favoured business trend nowadays, as it offers numerous benefits as opposed to directly keeping additional employees on your payroll. As a business owner, here are some services you can easily outsource. Web design and SEO Web design is usually a one-time expense with SEO or search engine optimisation a recurring but low-maintenance […]

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Set Your Product Launch for Success by Connecting to Your Audience

Online visibility can make or break major product launches, no matter what your company’s size is. You need the visibility for your target market to become aware of and perhaps take an interest in your new product. You can only have the visibility you need if you invest in ways that will connect your brand […]

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Digital Marketing: An Effective Tool for Startups and Growing Businesses

For startup and growing companies, brand awareness and lead generation are very crucial. In fact, these are considered the “lifeline” for every business. Digital marketing has become an effective tool in promoting products and services. One of the challenges for most startup or growing companies is how to maximize their online marketing campaigns on a […]

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SEO Game Changers to Watch Out for This 2018

The SEO landscape evolves more rapidly and dramatically with each year. Although it’s quite easy to pin it on technological advancements, certain changes are simply beyond that. Essentially, the things that work and don’t in SEO all boils down to how users search online. With that said, here are some SEO game-changing trends that could […]

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SEO: Why it Matters and How You Can Make it Work for You

Search engine optimization (SEO) refers to developing and curating content on your website in a way that will help search engines find, index, and deliver it to your audience. Search engines such as Google, Yahoo!, and Bing operate with a single goal, and that is to help users quickly find the information they need. Why […]

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Why Your Small to Medium Business Needs Digital Marketing

Digital marketing is the term used for all marketing efforts that happen online. Businesses are using all forms of media to the fullest. All social media, search engines, email, and websites are ways you can connect with customers, partners, and even influencers. Recent studies reveal that people are now spending most of their time online, […]