Author Archives: Digital Media Buzz

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Top Graphic Design Trends of 2018

In 2018, what’s old was new again. It’s been a great year for taking graphic design elements from the not-so-distant past and adapting them for the new millennium. For example, gradients, which were big in the 1990s, are again gaining traction. We saw more designers rebelling against the flat design and minimalism that has been […]

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3 Primary Features of Minimalist Website Design

Regardless of the stage of growth and size of your business, there’s one website design style that will always work for you. This is the minimalist design. It centers on minimizing distractions that might divert your visitors from the overall message on your site. This, in turn, boosts your conversion rates and returns. Though putting […]

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Why Hire Web Design Professionals to Create Your Company Website

With the recent advent of user-friendly software to help develop your website, you may be considering handling it yourself to create your own company’s webpage. However, it’s still essential that you hire professionals to do it for you especially if it’s a business site. Read on, and you’ll realise the vital benefits of contacting the […]

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Top 3 Marketing Strategies for Any Business

Before a business even sets up shop, a lot of work has already gone underway. Putting up a company is no easy task, but not all of your hard work may pay off if you fail to brand your image effectively. In today’s age of social media, one misspelled word, or one wrong image can […]

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Here’s How to Improve Your AdWords Campaigns

Paid campaigns are important to the success of your business; however, you’d want to get your money’s worth every time you use AdWords. Don’t just spend because you can, invest in the structure of your account, content and keywords to make the most of your campaign. Denver-based AdWords experts cite the following techniques that allow […]

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Going Local: Three Advantages of Using Local SEO

Local SEO (Search Engine Optimization) is a smart way to make your business popular online. Many businesses today benefit from marketing their products and services to local customers. With the help of SEO professionals, you can effectively get your brand or store known to people near you, who are more likely to become your customers. […]

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Business Marketing Using a Local and Blended Strategy

Salt Lake City is a hub for all sorts of businesses. They have a thriving market, and technology is deeply ingrained in certain aspects. A wise business owner would take advantage of the local talent pool and the robust market to boost sales. But is that easier said than done? It can be manageable if […]

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Digital Marketing: How Your Business Can Compete with Others

The shift in technology has accustomed people to spend most of their time on their gadgets. That may explain why authors are opting to publish their books in digital formats and marketers have embraced digital marketing as the new form of reaching out to potential customers. Generating Traffic for Websites One way that marketers create […]

Website Design: How Do Colors Influence Your Site?

Appealing to the emotions of consumers is a critical part of the whole marketing process. The use of colors can influence emotions, leading to brand growth and increased sales. Colors affect people’s behavior differently, however. So it’s essential that you learn the colors most suitable for use in a website, depending on the nature of the business. Here are some […]

Distinguishing Features of a Responsive Web Design

Technology has evolved and now enables internet access across a variety of devices. Having a website that only fits on a desktop computer is not practical anymore. In fact, only about 10% of internet users now use desktop computers, with the majority using mobile phones, tablets and laptops. Having a website design that automatically fits […]