Digital Media Buzz > The Future Is Big Data in the Cloud

The Future Is Big Data in the Cloud

By: Gigaom.com

While when it comes to cloud computing, no one has entirely sorted outwhat’s hype and what isn’t, nor exactly how it will be used by the enterprise, what is becoming increasingly clear is that Big Data is the future of IT. To that end, tackling Big Data will determine the winners and losers in the next wave of cloud computing innovation.

Data is everywhere (be it from users, applications or machines) and as we get propelled into the “Exabyte Era” (PDF), is growing exponentially; no vertical or industry is being spared. The result is that IT organizations everywhere are being forced to grapple with storing, managing and extracting value from every piece of it -– as cheaply as possible. And so the race to cloud computing has begun…………..[read entire story]