Digital Media Buzz > AdMob: iPhone now half of U.S. smartphone traffic

AdMob: iPhone now half of U.S. smartphone traffic

By: fiercemobilecontent.com

Apple’s iPhone now represents half of all U.S. smartphone requests on AdMob’s network, according to the mobile advertising marketplace’s August 2009 Mobile Metrics Report. Research In Motion’s BlackBerry devices are a distant second at 14 percent of all U.S. smartphone requests, trailed closely by Google’s Android at 13 percent.

The study notes that Palm’s Pre enjoyed a strong month due to the addition of new publishers to the AdMob network, and Palm’s webOS now represents 9 percent of U.S. smartphone requests……[read entire story]