Digital Media Buzz > Web Publishing Roll Up: An Optimistic Look

Web Publishing Roll Up: An Optimistic Look

By: cmswire.com

Web publishing is alive with activity. From acquisitions to spending advertising dollars, the industry can be up one day and down the next. Same is true for journalism. One day it will be saved, the next it’s extinct. Today, web publishing promises some optimism about the future of journalism, advertising and social media.

Forrester Research is predicting that the U.S. interactive ad market will reach US$ 55 billion over the next five years—jumping from the mere 12 percent of their total ad budgets that marketers spent online this year, to 21 percent by 2014………[read entire story]