CBS Joins TV Everywhere Trial
By: contentinople.com
Who needs Hulu LLC when you can have authentication? That’s what CBS Corp. (NYSE: CBS) seems to be saying, as it becomes the first broadcaster to make its content available through Comcast Corp. (Nasdaq: CMCSA, CMCSK)’s On Demand Online trial.
The broadband video initiative — dubbed On Demand Online by Comcast and TV Everywhere by Time Warner — seeks to make TV content available online to users that have already paid for it through their cable or IPTV subscriptions……..[read entire story]

