Study: Users Spend More Time on Social Networks Than Ever Before, but Twitter’s Growth Slows Down
Posted: June 23, 2009
By: readwriteweb.com
According to a new study from Nielsen, Internet users spend more time on social networks and blogs in May 2009 than ever before. The total number of minutes increased 82% year-over-year. Unsurprisingly, Twitter saw the largest gain in total new users among social networks, with a 1,448% increase in visitors from May 2008 to May 2009. Users also started to spend far more time on Twitter in recent months. In May 2008, the average user spent about 6 minutes on Twitter.com, while this number has now grown to more than 17 minutes (Note: as far as we can see these numbers don’t seem to take users who use third-party clients into account).
It is important to note, though, that Twitter’s growth has slowed down dramatically over the last two months, as both the time per person spent on the site and Twitter’s month-over-month growth only increased slightly since April 2009……….[read entire story]
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From among the different social networks available, I think that twitter is the most likely to fall in popularity since it is widely known as being over-hyped. Classic parodies like the Conan O’Brian Twitter Tracker is a great example of taking twitter a bit too far in terms of it being interesting and meaningful information.