The New Social Search Game: A Holistic View of “Search”
By: bazaarblog.com
When you look at search in the new social economy, it’s a whole new ballgame. In 2010, 70 percent of all online content will be user-generated, so optimizing this information – in addition to traditional content – is key to winning new traffic.
MySpace and Facebook alone have more than 450 million users – this is where people are congregating. And consumers are getting smarter in the way they search. There’s huge growth in specific search terms – those that use five or more words are growing, while those using one or two words are declining…….[read entire article]

