Just How Much Money Can Free iPhone Apps Make? Quite A Bit
Posted: May 06, 2009
By: techcrunch.com
Earlier this year Pinch Media released a report on the state of the App Store, describing some of the trends it had seen as developers tried to monetize their apps.
The verdict: advertising on free applications simply can’t match the payoff from even the least expensive ‘paid’ applications, and would require an unobtainable $8.75 CPM to reach the same income per install…….[read entire article]
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